11 Great Ideas for Local, Small Business Marketing

Small businesses don’t need to have a huge budget to market themselves. In fact, some of the most productive marketing small business strategies are the least expensive. Ultimately, success is not about the size of your budget, but more about your marketing creativity. Here are 11 great ideas to help you get started. 1. Producing […]

5 Powerful Tools You Can Use to Growth-Hack Your Small Business

If you think growth hacking is just for startups, think again. Just like solo-entrepreneurs and startup founders make use of every tool at their disposal to improve traction, small business owners can use those same tools to improve growth rates for their companies. Whether you own a brick-and-mortar business or an online ecommerce site, you […]

3 Lessons on ROI from the Oklahoma Sooners

Every company seeks to maximize their return on investment. Business success is measured by a company’s profitability. ROI is the best measure of a company’s marketing strategy success. Examples of how ROI can measure success can be found in college football. According to the Department of Education, Division I Football Bowl Subdivision (FBS) football brought […]

How to Master Business-to-Business Marketing on Facebook

Generating high-quality business leads online and having a Facebook presence are not mutually exclusive. Granted, professional social media websites like LinkedIn have a high number of key decision makers, but that doesn’t mean Facebook shouldn’t play an important role in your online business marketing strategies. So, what are some of the secrets to making B2B […]